CLIENTS & AWARDS
Led by Marc Apter, Image Power has at its disposal a cadre of talented professionals who specialize in public relations, marketing, social media, lobbying, graphic design, branding and other areas. Their collective experience includes campaigns for regional entities ranging from St. Mary’s College of Maryland, Anne Arundel County Public Library System, National Philharmonic Orchestra at Strathmore, Castleton Music Festival, Chesapeake and Washington Heart Care and the Maryland House & Garden Pilgrimage to the promotion of international economic development and tourism efforts for the West Africa government of Togo.
Image Power has a proven track record of success in crafting branding and publicity campaigns and generating media coverage that includes front-page stories in local, state and regional publications, as well as in specialty media. Recent examples include a campaign to recreate the War of 1812 flag for the Maryland Historical Society and the promotion of the nation’s first ever memorial to the foot soldiers of the March on Washington in Annapolis, both of which garnered front page coverage in local, regional and statewide media outlets. Apter was recognized with a 2014 Thoth award from the National Capital Chapter of the Public Relations Society of America and a “Best in Maryland” award from the PRSA Maryland state chapter for the latter effort.
Marketing and Advocacy
Apter was presented with the 2015 Drum Major Award by the Dr. Martin Luther King Jr. Committee for Image Power's PR and marketing campaign for the March on Washington Food Soldiers Memorial.
Here he shows his family the MLK memorial in Annapolis that he helped establish. Apter and his father David are listed as advocates for the struggle for civil rights.
Current Image Power clients include world-renowned pianist Brian Ganz who commissioned Apter to assist with publicity efforts when he embarked on his quest to play all of the works of Chopin over the course of a decade. Those concerts have taken place from coast to coast as well as in many Washington, DC-venues, including the 2,000 seat Strathmore Hall in Bethesda, MD.
I count on Marc to provide a fresh spin on each
of these concerts, to attract first-time attendees as well as those people who are
..It was Marc who came up with the idea of calling this quest 'Extreme Chopin,' riffing
off the extreme sport craze.
Branding and Publicity
Gary Jobson is an America's Cup winner and the principle of Annapolis-based Jobson Sailing Inc., which promotes the sport of sailing on all levels. Jobson produced two films that were featured in the 2016 Annapolis Film Festival. With the assistance of Image Power, the viewings were sell outs.
Marc has an almost 'take no prisoners' attitude when it comes to getting results... His knowledge of sailing, combined with ample creative juices, resulted in a successful outcome for the screening of my films – in a very short time period.
The National Philharmonic in the News
The January 2018 concerts, "Cosmic Designs," were a collaborative effort of the orchestra and NASA. The events drew sold-out audiences in the 2,000-seat Strathmore Hall. Two television stations covered the concerts. This clip is from WTTG, Fox-5 in Washington, DC and aired the Friday prior to the weekend shows.